Freda Armstrong and her business partner Ian Taylor are highly experienced maths teachers. together they formed maths turning point; an online video tutorial, providing mathematical solutions to help VCE students perform better during the intense exam period… I have provided MTP with a solution to help recognise their brand targeting a specific audience via direct mail. direct mail is a traditional form of advertising which allows businesses to communicate directly with customers through media. the most common form of outlets includes phone, email, online adverts & good old-fashioned snail mail.
with a newly refreshed brand, we hit the education industry with a mail blast; an email campaign with a direct mail pack consisting of a brochure & letter.